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Aussie Broadband Leads the Business Services Sector in Australia

Matthew Miller on July 7, 2025

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The Influence of Aussie Broadband on Australia’s Business Services

Quick Overview

Aussie Broadband stands out with its direct approach to connectivity services for businesses.
Recent initiatives involve linking Bunnings’ extensive chain of stores.
A consistent growth trajectory in the business domain with over 61,000 enterprise customers.
Commitment to fibre network infrastructure to guarantee reliability and redundancy.
Acquisition of Over the Wire strengthens service provisions.
The ‘Look to 28’ initiative emphasizes six fundamental business pillars.

Simplifying Business Connectivity

Aussie Broadband has developed a special focus in the business services field in Australia, offering seamless IT solutions and connectivity to significant clients like Bunnings. With a network comprising nearly 400 stores and 55,000 staff members, Bunnings sought a dependable provider, and Aussie Broadband responded with efficiency and simplicity.

Aussie Broadband is steadily leading the business services sector

Growth in the Business Sector

Starting from modest origins, Aussie Broadband has experienced significant growth, being recognized as the leading NBN provider by Product Review and CHOICE for four years in a row. Their triumph in residential services has naturally translated into the business arena, securing a list of enterprise clients including NOVA Entertainment, Westpac, among others.

Offering More Than Basic Connectivity

Though Aussie Broadband presents its services as straightforward, they encompass a strong portfolio including security, SASE, and cloud infrastructure. Their dedication to reliability has resulted in substantial investment in their own fibre network, providing business continuity for their clients.

Strategic Growth in Business

The 2022 acquisition of Over the Wire enhanced Aussie Broadband’s offerings, integrating 16,000 business clients and broadening their service capabilities. Their ‘Look to 28’ strategy aims to reinforce their business focus, emphasizing vital sectors like security and technological innovation.

Conclusion

Aussie Broadband’s strategic simplicity in business services has established it as a significant entity in the Australian marketplace. With continuous investments in infrastructure and a strong customer-focused approach, they are poised to grow their influence and capabilities.

Q: What distinguishes Aussie Broadband in the business services landscape?

A:

Their dedication to simplicity, dependability, and customer satisfaction, along with substantial investments in network infrastructure, make them unique.

Q: In what ways has Aussie Broadband expanded its business services?

A:

By strategically acquiring companies like Over the Wire and concentrating on comprehensive service offerings such as cloud infrastructure and security solutions.

Q: What does the ‘Look to 28’ strategy entail?

A:

It is a strategic framework that concentrates on six main pillars to enhance business processes, including innovation and security.

Q: How does Aussie Broadband guarantee reliable services?

A:

By investing in its own fibre network to ensure redundancy and diverse connectivity solutions tailored for businesses.

Q: Why do enterprise clients prefer Aussie Broadband?

A:

Many enterprise clients initially engaged with their residential services and were impressed by the quality and support, leading them to choose Aussie Broadband for their business requirements.

Thorough Evaluation: Vantrue N2X Dashcam Provides Dual Front and Inside Perspectives with Suction Fixing for Rideshare, Delivery Operators, and Fleet Automobiles

wpengine on July 7, 2025

Vantrue N2X Dashcam Review: Dual Perspectives for Rideshare and Fleet Drivers

Summary Overview

Vantrue N2X delivers dual recording for front and interior at 2.7K & 1080P.
Infrared night vision guarantees clear recordings inside the cabin in low-light environments.
Sony STARVIS 2 sensor ensures superb image quality.
5GHz WiFi facilitates quick video transfers and mobile app integration.
Approximately priced at $300 in Australia with optional accessories on offer.

Dual Views for Rideshare and Fleet Vehicles

The Vantrue N2X dashcam caters to drivers who frequently alternate between vehicles, like rideshare and delivery personnel. With its ability to record both front and interior views, this device provides thorough monitoring on the road and inside the vehicle cabin.

Features and Specifications

2.7K Front and Interior Recording

The N2X records simultaneous front and cabin views with resolutions of 2.7K and 1080P, respectively. Users can select from various recording formats and frame rates to meet diverse requirements.

Extensive Viewing Angles

Featuring a 158-degree front and 165-degree interior view, the N2X captures wide areas for both road and cabin observation, essential for documenting rideshare interactions.

Sony STARVIS 2 Sensor Technology

Equipped with a Sony STARVIS 2 IMX675 sensor, the N2X produces clear recordings enhanced with HDR technology, ensuring balanced exposure even in dim conditions.

Infrared Night Vision

Automatic infrared LED activation captures the cabin clearly in black and white during night time, without causing disturbance to passengers.

5GHz WiFi Connectivity

This dashcam features high-frequency 5GHz WiFi, offering quicker video transfer to smartphones compared to the older 2.4GHz connections.

Mobile App Integration

The Vantrue app allows wireless connectivity for firmware updates, video organization, and driving route reports, improving user experience.

CPL Filter Support

An optional circular polarising filter helps to minimize glare and reflections from surfaces, enhancing recording quality.

Voice Control Functionality

Multi-language voice commands enable hands-free operation for key functions, boosting safety and ease of use.

24/7 Parking Monitoring

The N2X provides four parking surveillance modes, ensuring continuous observation when parked, with hardwiring suggested for prolonged power.

Durability and Performance

Supercapacitor Technology

Utilizing supercapacitor power, the N2X endures severe temperatures and boasts a longer lifespan compared to standard battery-operated dashcams.

Storage and Connectivity

Supporting microSD cards up to 512GB and Type-C connectivity, the N2X guarantees reliable high-speed recording and convenient data transfer.

Temperature Resilience

With a functioning range from -20°C to 60°C, the N2X is well-suited for the varied climate conditions in Australia.

Availability and Pricing

The Vantrue N2X can be purchased directly from Vantrue or Amazon Australia, starting at around $300. Optional accessories like hardwire kits and CPL filters are sold separately.

Conclusion

The Vantrue N2X dashcam boasts an impressive selection of features for rideshare and fleet drivers, such as dual recording, advanced sensor technology, and solid connectivity options. With its competitive price and versatile functionality, it is an appealing choice for those in need of comprehensive vehicle monitoring solutions.

Q: What resolution does the Vantrue N2X dashcam record at?

A: The front camera captures at 2.7K resolution, while the interior camera records in 1080P.

Q: Does the N2X have night-time recording features?

A: Yes, it includes infrared night vision for clear recordings inside the cabin during low light.

Q: How does the N2X connect to smartphones?

A: The dashcam supports 5GHz WiFi for quick video transfers and is compatible with the Vantrue mobile app for convenient management.

Q: Can the Vantrue N2X function in extreme temperatures?

A: Yes, it operates proficiently within the range of -20°C to 60°C, making it appropriate for Australian climates.

Q: What mounting options are available for the N2X?

A: The dashcam comes with both a suction cup and a 3M sticky mount that includes GPS functionality.

Q: Is professional installation necessary for parking mode?

A: It is advisable to have the system professionally installed for hardwiring, ensuring power is maintained during lengthy parking durations.

Urbanista Seoul Wireless Earbuds Review

Matthew Miller on July 7, 2025

Urbanista Seoul Wireless Earbuds, Vivid Purple

L’Oréal Credits Higher Consumer Expenditures to CDP Execution

Nicholas Webb on July 7, 2025

Brief Overview

The establishment of a customer data platform (CDP) by L’Oréal has led to a rise in consumer expenditure.
Linking with Salesforce CRM and other data sources enables large-scale personalised marketing.
19 brands have been integrated into the platform, with intentions to onboard an additional 30.
Exploration of AI opportunities is underway to create smarter audiences and derive insights.
Emphasis is placed on high data quality and governance to guarantee AI readiness.

Personalisation on a Large Scale

L’Oréal has witnessed a significant uptick in consumer spending attributed to their strategic use of a customer data platform (CDP) aimed at personalised marketing. At the Tealium Digital Velocity 2025 conference, Carla Piccione, major programs manager for CRM at L’Oréal, noted that their initiatives to employ first-party data “at scale” have led to notable enhancements in revenue, engagement, page views, and user purchases.

L'Oréal sees spending boost from CDP implementation

The company has integrated the Tealium CDP with its Salesforce CRM and various other data sources. Initially, 10 brands were integrated, but the scope has now expanded to 19, with plans to onboard 30 more by year’s end. This growth is part of L’Oréal’s objective to achieve personalised marketing at a scale beyond what humans can manage.

Integration and Customer Engagement

The implementation of the CDP necessitated 40 unique system integrations, fostering a customer-centered strategy that backs personalised marketing efforts. Piccione indicated that establishing operational processes for each brand to utilise these systems has been vital for success.

The platform facilitates targeted marketing, including website tests for loyalty program tiers and tailored recommendations, enhancing purchases and revenue per user. Additionally, the use of web browsing behavior data has improved campaign efficacy, particularly for men’s products.

Effect on Marketing Approaches

Incorporating Tealium into L’Oréal’s marketing technology framework has improved email and SMS marketing initiatives by broadening the targeted customer audience and engaging buyers more effectively. This approach has led to higher click-through rates and boosted revenue per user.

AI Potential

L’Oréal is investigating AI to further refine its personalisation strategies. Opportunities include AI-driven content variations for various customer segments and the extraction of intricate behavioral insights. Piccione pointed out that AI and machine learning are critical for enhancing their existing capabilities.

Ensuring high data quality and strong governance processes is crucial for the organisation’s preparedness to effectively leverage AI. L’Oréal prioritises privacy and data governance to facilitate sophisticated data utilization.

Conclusion

L’Oréal’s deliberate deployment of a customer data platform has resulted in heightened consumer spending through tailored marketing initiatives. By integrating various data sources and investigating AI opportunities, L’Oréal is enhancing its capability to personalise at scale while upholding data quality and governance.

Q&A

Q: How did L’Oréal achieve a surge in consumer spending?

A: Through the adoption of a customer data platform (CDP) for personalised marketing, integration with Salesforce CRM, and the expansion of brand onboarding.

Q: What is the significance of AI in L’Oréal’s marketing strategies?

A: L’Oréal is looking into AI for more intelligent audience targeting and deeper insights from consumer data, with intentions to apply AI and machine learning to enhance personalisation efforts.

Q: What measures does L’Oréal take to ensure data quality and governance?

A: L’Oréal maintains rigorous data quality and governance practices to safeguard privacy and readiness for complex data applications.

Q: What effect has the Tealium deployment had on marketing campaigns?

A: The deployment has boosted engagement and user purchases, improved campaign click-through rates, and expanded the targeted customer demographic.

Prepare for Daring Concepts: TEDx is on the Verge of Coming to Albury

Vanessa May on July 6, 2025

The inaugural TEDx event in Albury is scheduled for 25th October 2025.
It will take place at the Albury Entertainment Centre from 2:00 PM to 5:00 PM.
Details on speakers and ticket availability will be shared shortly.
Local and national speakers will have the chance to present innovative ideas.

Exciting Concepts to Be Featured in Albury

Upcoming TEDx Event in Albury

The internationally acclaimed platform for disseminating “ideas worth sharing” is coming to Albury with the launch of the inaugural TEDxAlbury event. This is a remarkable advancement for the area, set to introduce a variety of speakers and stimulating ideas to a community stage.

The Spirit of TEDx

The abbreviation ‘TED’ indicates Technology, Entertainment, and Design. Over time, it has evolved into the foremost global platform for illustrating future developments, innovative ideas, and the exceptional minds pioneering the future, with technology usually at the core of discussions. This principle extends to local, independently organized TEDx events, offering a space for innovators, developers, and scholars to present their projects in areas such as AI, robotics, MedTech, and eco-friendly innovation.

Event Information

The event is set to occur on Saturday, 25th October 2025, at the Albury Entertainment Centre. The current plan indicates that it will run from 2:00 PM to 5:00 PM. Although the speaker lineup is yet to be confirmed, TEDx events are known for featuring a wide array of subjects. It is quite probable that we will see speakers actively engaged in the technology industry, whether they represent a local startup, an educational institution, or a prominent corporation with regional influence.

Ticket Details

Details regarding ticket prices and availability are forthcoming. We anticipate this information will be disclosed as the event date nears along with the announcement of the speaker lineup and final arrangements. The arrival of a TEDx event in Albury marks a pivotal moment for the local community, encouraging innovation and establishing a forum for intellectual exploration. It offers an excellent chance to highlight the skills and ideas generated within the region. We will provide updates on the speaker roster, event focus, and ticketing information as it becomes available.

For further information, visit https://www.ted.com/tedx/events/64593

Overview

The upcoming TEDxAlbury event signifies a vital opportunity for the Albury community to engage with groundbreaking ideas and partake in an international dialogue on technology, entertainment, and design. Excitement builds as the date approaches, promising a stage for both local and national innovators to excel.

Q: What is the date and venue for TEDxAlbury?

A:

The event is set for 25th October 2025 at the Albury Entertainment Centre.

Q: What are the timings for the TEDxAlbury event?

A:

The event will take place from 2:00 PM to 5:00 PM.

Q: When can we expect the speaker lineup to be unveiled?

A:

The speaker roster will be revealed as the event date approaches.

Q: How can tickets for TEDxAlbury be purchased?

A:

Information about ticket prices and availability will be disclosed soon.

Q: What kinds of topics will be addressed at TEDxAlbury?

A:

Topics are anticipated to encompass technology, AI, robotics, MedTech, and sustainable innovations.

Q: Where can I access more details about TEDxAlbury?

A:

For more information, please visit https://www.ted.com/tedx/events/64593.

Lenovo Yoga ANC TWS Earbuds Review

Matthew Miller on July 6, 2025

Lenovo TWS Earbuds Yoga PC Edition Cosmic Blue Active Noise Cancellation Bluetooth 5.3 Wireless Earbuds ENC 3 Mic Clear Calls AI EQ Mode Switch for Gaming, Movies, Music, and Meetings

Defence Finalizes $495m Agreement for an Extra Five Years with Azure

Nicholas Kinports on July 6, 2025

Defence Strengthens Azure Partnership with $495m Agreement

Brief Overview

Defence engages in a $495 million agreement with Microsoft Azure for five years.
The contract enhances Defence’s SAP-based ERP system and broadens its Microsoft 365 platform.
This deal comes after a prior $107 million Azure agreement.
Defence continues to make use of Amazon Web Services along with Azure for classified operations.
Recent technology agreements include services from Citrix and Oracle.

New Azure Alliance for Defence

Defence has forged a significant partnership with Microsoft Azure, committing $495 million for the next five years. Commencing on September 1, this fresh agreement constitutes a notable investment compared to the former $107 million Azure contract that lapsed in June. Data#3 facilitated the arrangement through the government’s Software and ERP Marketplace Panel.

Azure cloud services supporting Defence operations

Azure’s Contribution to Defence’s Cloud Initiative

In spite of a $2 billion allocation to Amazon Web Services (AWS) for a classified cloud service assisting the Australian Signals Directorate (ASD), Defence will leverage Azure for critical enterprise functions. The Azure services will chiefly bolster Defence’s SAP-based Enterprise Resource Planning (ERP) platform, which has recently become operational with logistics, maintenance, finance, and procurement modules.

Broadening Microsoft’s Ecosystem

In addition to the ERP platform, Defence is upgrading its Microsoft 365 framework, known as Vera. Defence CIO Chris Crozier has articulated a vision for enhancing cloud-based productivity and collaboration through the M365 environment. While interested in adopting Microsoft Copilot, Crozier noted that the current infrastructure isn’t yet optimal for the tool.

Additional Technology Commitments

Apart from the Azure engagement, Defence has recently finalized technology contracts totaling $59 million for Citrix services over three years and $11 million for a one-year engagement with Oracle. These commitments illustrate Defence’s strategic focus on modernizing its IT framework.

Conclusion

Defence’s $495 million arrangement with Microsoft Azure represents a pivotal advancement in its cloud strategy, complementing its ongoing AWS investments. Focused on enhancing its SAP ERP platform and expanding its Microsoft 365 ecosystem, Defence is prepared to elevate its technological capabilities. Further contracts with Citrix and Oracle reinforce its dedication to a sophisticated IT structure.

Q: What is the worth of the new Azure agreement?

A: The new Azure agreement is worth $495 million over five years.

Q: What will Azure mainly support for Defence?

A: Azure will mainly support Defence’s SAP-based ERP platform and broaden its Microsoft 365 environment.

Q: How does this Azure agreement compare to the earlier one?

A: The new agreement is significantly larger, at $495 million compared to the earlier $107 million agreement.

Q: Is Defence utilizing other cloud services apart from Azure?

A: Yes, Defence has also invested over $2 billion in AWS for a classified cloud solution supporting the ASD.

Q: What other technology contracts has Defence acquired recently?

A: Defence has acquired a $59 million contract for Citrix services and an $11 million contract for Oracle services.

Q: What is Defence’s CIO’s vision for the Microsoft 365 platform?

A: Defence CIO Chris Crozier envisions a shift to more cloud-based productivity, unified communications, and collaboration tools within the M365 environment.

Discovering the Xpeng P7+: An Exclusive Glimpse into the Future of High-End Electric Sedans

Vanessa May on July 6, 2025

Quick Overview

The Xpeng P7+ made its entry in Australia at the Melbourne EV Show.
TrueEV is assessing the potential of introducing the P7+ in the local market.
The P7+ showcases an elegant design with a drag coefficient of 0.206Cd.
The cabin is opulent, equipped with advanced technology and high-end materials.
The rear seating provides top-tier comfort with massage capabilities.
The P7+ does not feature a front trunk (frunk), which might be a drawback for some buyers.
It employs sophisticated AI technology that adapts to your driving behavior.
Fast-charging features are supported by an 800V electrical system.

Overview

At the Melbourne EV Show, the Xpeng P7+ captivated audiences, offering a sneak peek into the luxury electric sedan of the future. TrueEV is currently contemplating a possible launch in Australia, aiming to redefine standards in the premium electric sedan market.

Exterior Appearance

The Xpeng P7+ is an eye-catching automobile, measuring over five meters in length. Its streamlined design, with a drag coefficient of 0.206Cd, plays a vital role in boosting range. Featuring seamless lines, retractable handles, and a fastback-style rear, the P7+ exudes a sophisticated and modern look.

Interior Appearance

Within the P7+, the cabin is both minimalist and lavish, showcasing top-notch materials and embedded technology. The dashboard features expansive digital displays, complemented by a premium 20-speaker sound system and a large panoramic roof that enhances the feeling of space.

Seating Comfort

The P7+ emphasises comfort with soft, supportive front seating. Passengers in the rear are treated to a first-class atmosphere with outer seats that are electrically adjustable, offering heating, ventilation, and massage functions—a luxury often reserved for high-end limousines.

Innovative Technology

Xpeng claims the P7+ is the world’s first “AI-defined” vehicle. Its sophisticated driver assistance systems, bolstered by the brand’s Turing chip, learn from and adapt to your driving style. The 800V electrical structure provides rapid charging, achieving a charge from 10% to 80% in merely 12 minutes.

Lack of Frunk

Even with its substantial size, the P7+ does not include a front trunk (frunk), which may disappoint those who prefer the extra storage commonly found in rival vehicles.

Conclusion

The Xpeng P7+ marks a remarkable advancement in the luxury electric sedan segment, showcasing state-of-the-art technology and unmatched comfort. While its debut in Australia remains undecided, the P7+ exemplifies Xpeng’s role in AI-oriented mobility.

Questions & Answers

Q: What distinguishes the P7+?

A: The P7+ is distinguished by its stylish design, cutting-edge AI technology, and luxurious interior features.

Q: What are the charging features of the P7+?

A: The P7+ incorporates an 800V electrical setup, allowing for charging from 10% to 80% in about 12 minutes.

Q: Is there a front trunk in the P7+?

A: No, the P7+ lacks a front trunk, which might be a limitation for those accustomed to additional storage space at the front.

Q: What might be the pricing strategy for the P7+ in Australia?

A: If it reaches the market, the P7+ is projected to be priced below the Luxury Car Tax limit, currently set at A$91,387 for fuel-efficient cars.

“Wireless Earbuds, Bluetooth 5.4 Earbuds, Stereo Bass, Bluetooth Headphones in Ear Noise Cancelling Mic, Earphones IP7 Waterproof Sports, 32H Playtime USB C Charging Case, Red Earphones Review

Matthew Miller on July 6, 2025

Wireless Earbuds, Bluetooth 5.4 Earbuds, Stereo Bass, Bluetooth Headphones in Ear Noise Cancelling Mic, Earphones IP7 Waterproof Sports, 32H Playtime USB C Charging Case, Red Earphones for Android iOS

Google Introduces New Plan to Evade EU Antitrust Fine

Matthew Miller on July 6, 2025

Google’s Strategic Initiative to Fulfill EU Antitrust Standards

Quick Read

Google has suggested modifications to its search results to tackle EU antitrust issues.
The initiative features a box at the top of the page for vertical search services.
Google is under EU scrutiny for prioritising its services over those of its competitors.
The Digital Markets Act seeks to regulate major tech firms and encourage competition.
The new initiative from Google will be reviewed in an upcoming EU workshop.

Google’s New Initiative to Address EU Issues

Alphabet’s Google has launched a fresh initiative to alter its search results, aiming to ease the increasing scrutiny from EU authorities. This action responds to accusations from competitors that Google preferentially supports its own services, like Google Shopping, Hotels, and Flights.

Google's recent strategy to evade EU antitrust penalties

The Digital Markets Act and Its Impact

The EU’s Digital Markets Act represents a crucial legislative framework aimed at controlling the influence of major tech firms and ensuring equitable competition. Under these stipulations, Google and others are subject to limitations intended to prevent market dominance. The act sets forth a range of rules that tech giants must follow, encouraging consumer choice and competitive equity.

Google’s Vertical Search Service Proposal

In reaction to EU allegations, Google has put forward the idea of a vertical search service (VSS) box displayed at the top of its search results. This functionality would link users to niche search engines, along with additional services like hotels and flights, to provide consumers with more alternatives and create a more level playing field for competitors.

Future Meetings and Industry Feedback

Google’s initiative will be a central topic at the forthcoming EU workshop scheduled for July 7-8 in Brussels. This gathering will involve Google, its industry competitors, and the European Commission to discuss the proposed modifications. The results of these talks could greatly influence Google’s operations within the European market.

Big Tech Under EU Observation

Google is not the only tech giant facing EU antitrust measures; Apple has also been ordered to improve rival interactions with its devices. This reflects a broader EU effort to dismantle monopolistic behaviors and cultivate a fair technological landscape.

Conclusion

Google’s latest initiative aims to tackle EU antitrust challenges by altering how search results are displayed to foster equity and competition. The results of the forthcoming discussions in Brussels will be crucial for Google’s future in Europe, echoing wider regulatory trends impacting the tech sector.

Q: What is the primary objective of Google’s new initiative?

A: The main goal is to address EU antitrust issues by adjusting search results to guarantee fair competition.

Q: What is the Digital Markets Act?

A: It is an EU legislative framework aimed at regulating major tech firms, fostering competition and consumer choice.

Q: What feature has Google proposed to introduce in its search results?

A: Google has suggested a vertical search service (VSS) box at the top of its search results to provide links to specialized search engines and additional services.